Business Empathy, defined by my experience, is the art of understanding other businesses, sorted by size. This will help in determining motives for company decisions whether they are your client or you are their employee.
Decision Matrices have been around for decades to help engineers and designers make better decisions. Today, the theory is used to assist with all types of decision making to ensure an objective, calculated result is brought to the fore. This is my journey into making an apparent complicated process easier.